The month of September was a record-setting period for CoveritLive as more users joined CiL events last month than in any other month since the self-service model launched in July 2012. This installment’s infographic presentation explores September’s events that were highlighted by the German federal elections, European football, NFL football, Apple iPhone announcement and more. Here is a peek at key data and highlights from the top events of the month.
The month of June was a landmark month for CoveritLive as more readers participated in events last month than in any other month since the self-service model launched in July 2012. This edition’s infographics presentation explores June’s events that were headlined by the U.S. Supreme Court’s high-profile rulings, the NBA Finals and NBA Draft, George Zimmerman’s murder trial and Swedish Princess Madeleine’s wedding. Here is a look into key data and highlights from the top events of the month.
Over the past few months, we have been analyzing how use of CoveritLive has evolved and how that relates to the data we record for engaged viewers or “clicks.” In the process, we uncovered cases where our method of tracking was understating the number of live engaged readers. To rectify this, we have tested some adjustments and decided to tweak the tracking and reporting of clicks in certain situations.
On June 1st, we will update how we track and report clicks for Events and Tickers that do not include a Title Page. With the change, we will start counting a view as a click once the user has been on a page receiving updates for three (3) minutes or longer and has not already engaged with the Event or Ticker.
The month of March was another solid performance period for CoveritLive, posting the highest reader duration average of 2013 with readers engaging an average for 43.9 minutes per-vistit. Check out our month-in-review to take a look at the key statistics and events from the month of January. This installment’s infographic display takes a look at a month that included very large World Baseball Classic events, NCAA March Madness basketball and a marquee UFC fight. Here is a peek at key data and highlights from the top events of the month.
By Spencer Kitley
CoveritLive wrapped up 2012 with its second look into the new month-in-review series that profiles key CiL usage from the previous month. This installment showcases a month that was headlined by a variety of breaking news stories, the Pacquiao vs. Marquez boxing match and the stretch run of the NFL season. The monthly numbers were somewhat distorted due to the Holiday season, but here is a look at key data and highlights from the top events of the month.
December by the numbers
• In December, CoveritLive events garnered a total of 12.8 million clicks. The click metric is defined as a reader that actively clicks into a CiL event.
• The single largest day by click volume was December 14, when 1.5 million readers clicked into CiL events.
• CoveritLive registered 46 million page views during the month.
• The average reader participated in a CiL event for 43.5 minutes during the month of December
• More than 12 million Tweets were pushed through CoveritLive events during the month.
• Yahoo’s live blog coverage of the Newtown, Conn. tragedy drew the largest readership of the month, informing 1,503,953 readers. Internationally, Yahoo Philippines held the largest event of the month, with an audience of 483,834 readers to its live Pacquiao vs. Marquez fight coverage.