Tag Archives: Producer

Case Study: Dermablend

L’Oreal’s Dermablend products are the No. 1 dermatologist recommended camouflage line in the United States. The brand has numerous success stories of users utilizing Dermablend to cover birthmarks, tattoos, scars, pigmentation and post-surgical scars. The Dermablend team recently decided that as part of a larger campaign they wanted to provide a means for loyal users to share their thoughts, photos and videos socially. Not only could this create an opportunity for users to share, but it also created a learning center where others could see what’s working well for others and what products they are using to achieve their successes. Continue reading

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Case Study: Yahoo’s Fantasy Football experience

Check out what Yahoo Fantasy Sports is doing each and every week throughout the football season with its Fantasy Football Live implementation. CoveritLive integrates well into Yahoo’s dashboard experience, providing a moderated live chat and playing a key role in the dashboard by helping fantasy football enthusiasts with expert advice and important up-to-the-minute information.

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