L’Oreal’s Dermablend products are the No. 1 dermatologist recommended camouflage line in the United States. The brand has numerous success stories of users utilizing Dermablend to cover birthmarks, tattoos, scars, pigmentation and post-surgical scars. The Dermablend team recently decided that as part of a larger campaign they wanted to provide a means for loyal users to share their thoughts, photos and videos socially. Not only could this create an opportunity for users to share, but it also created a learning center where others could see what’s working well for others and what products they are using to achieve their successes. Continue reading
The latest edition of CoveritLive was released today, delivering an all new set of fantastic features for users to utilize in live chats, live blogs, social streams and LiveContentWalls. The 3.30 release includes automated Instagram, verified Tweet filters, LiveContentWalls on Facebook, Pinning on LiveContentWalls and more. Continue reading
The eyes of the world are on Brazil beginning June 12 as the 2014 FIFA World Cup kicks off and footies from 32 countries hit the pitch in a quest for a common goal of bringing home the cup. Be sure to leverage CoveritLive’s rich features and EventStudio’s robust functionality this World Cup season, as you deliver real-time updates of every triumph and heart-pounding moment the tournament has to offer, to your readers and viewers. Whether it’s the pool play matches, the fiery action of the knockout stage or the event’s final, CiL provides journalists and broadcasters covering matches and their specific teams an experience for the 2014 World Cup like never before. Continue reading
At the Interactive Advertising Bureau’s (IAB) recent Digital Content NewFronts conference there were several big announcements including the Wall Street Journal introducing a new digital video hub during its NewFronts presentation. The WSJ’s announcement was headlined by the fantastic CoveritLive LiveContentWall that was deployed by Storyful during the conference. Continue reading
LiveContentWalls (LCWs) make it easy to create a live event. Curate social content from Twitter, Instagram, Facebook, YouTube and other social media, and publish along with your own original comments and images. All LCW posts are displayed instantly in a tiled wall format similar to those seen on Pinterest and other social sites.
In a year that has seen many CoveritLive experiences shine bright, the NFL Draft proved to be one of the brightest stars of 2014 to-date. In this week’s special NFL Draft edition of the weekly CoveritLive Social TV rankings, the draft put up stats as impressive as those that Jadeveon Clowney, Blake Bortles and Sammy Watkins posted in their decorated collegiate careers.
The three-day event attracted coverage from NFL.com, NFL team sites, broadcasters, news organizations and fan sites. In total, just over 100 CiL experiences were hosted as 1.5 million viewers joined the social experiences to learn which players landed on their favorite teams.
Viewers that participated in the draft’s top-three live experiences engaged with the page for an average of 45 minutes per-visit.
The latest edition of CoveritLive rolled out today, delivering an outstanding, well-rounded set of new features for users to utilize in their upcoming live chats, live blogs, social streams and LiveContentWalls. The 3.25 release features EventStudio Prep Mode that allows users to access the backend Producer console prior to launching a CiL experience, as well as several social source enhancements and an option for a “Transparent” background when designing LiveContentWalls.
Curious about CoveritLive's recently released LiveContentWalls? Have you considered using one, but you're not sure of the best way to implement one? Click through a few examples of Live Walls in action in this blog post.
CoveritLive is proud to announce the release of LiveContentWalls, a new format for consuming live content and EventDesigner, a new system for creating diverse forms of real-time engagement. LiveContentWalls (LCWs) make it easy to create a Read more…live event. Curate social content from Twitter, Instagram and other social media, and publish along with your own original comments and images. All LCW posts are displayed instantly in a tiled wall format similar to those seen on Pinterest and other social sites. Complementing the new format is the EventDesigner, which provides users a quick and intuitive system for creating and configuring live experiences.