The 2015 FIFA Women’s World Cup was a cultural phenomenon during the month of June and into early July all around the world, but especially in the United States. Fans of all ages cheered on their countries and their favorite players throughout the tournament. Several publishers in the US created compelling storytelling experiences with CoveritLive that opened the doors to the team’s journey to their third World Cup title. Continue reading
As you sit down to live blog the upcoming keynote and highly-anticipated announcements from Apple’s Worldwide Developers Conference (WWDC), CoveritLive has all of the necessary tools in its robust platform to make your real-time coverage a great success. Here are a few best practices and tips to implement on Monday, June 8 when Apple announces its next big thing for mobile, desktop, tablet, home and more.
CoveritLive has all of the tools necessary to make your next live blogging experience a great success. As you prepare to deliver real-time reports of the highly-anticipated upcoming Apple product announcements on Tuesday, Sept. 9 keep this blog post handy as a resource. Below are a few best practices and tips to utilize when Apple announces its next big innovations.
ULTA Beauty is the largest beauty retailer in the United States and it prides itself on providing affordable indulgence to its customers by combining unmatched product breadth, value and convenience. Recently they showed their dedication to engaging with their customers as well, by hosting a Carols Daughter Live Chat, which allowed customers and potential users to chat directly with the natural beauty product line’s founder, Lisa Price. Continue reading
L’Oreal’s Dermablend products are the No. 1 dermatologist recommended camouflage line in the United States. The brand has numerous success stories of users utilizing Dermablend to cover birthmarks, tattoos, scars, pigmentation and post-surgical scars. The Dermablend team recently decided that as part of a larger campaign they wanted to provide a means for loyal users to share their thoughts, photos and videos socially. Not only could this create an opportunity for users to share, but it also created a learning center where others could see what’s working well for others and what products they are using to achieve their successes. Continue reading
The eyes of the world are on Brazil beginning June 12 as the 2014 FIFA World Cup kicks off and footies from 32 countries hit the pitch in a quest for a common goal of bringing home the cup. Be sure to leverage CoveritLive’s rich features and EventStudio’s robust functionality this World Cup season, as you deliver real-time updates of every triumph and heart-pounding moment the tournament has to offer, to your readers and viewers. Whether it’s the pool play matches, the fiery action of the knockout stage or the event’s final, CiL provides journalists and broadcasters covering matches and their specific teams an experience for the 2014 World Cup like never before. Continue reading
NBA.com entertains and informs a large fan base, not only domestically, but abroad as well. When it came time to create their postseason experience for the 2014 Playoffs, the NBA elected to use CoveritLive to power its new Second Screen experience. Continue reading
At the Interactive Advertising Bureau’s (IAB) recent Digital Content NewFronts conference there were several big announcements including the Wall Street Journal introducing a new digital video hub during its NewFronts presentation. The WSJ’s announcement was headlined by the fantastic CoveritLive LiveContentWall that was deployed by Storyful during the conference. Continue reading
LiveContentWalls (LCWs) make it easy to create a live event. Curate social content from Twitter, Instagram, Facebook, YouTube and other social media, and publish along with your own original comments and images. All LCW posts are displayed instantly in a tiled wall format similar to those seen on Pinterest and other social sites.
In CoveritLive’s most recent update in April, the CiL team added a very unique and valuable tool to the already robust EventStudio. The Insert feature allows Producers to insert new content into a CoveritLive experience, allowing a post to be added earlier in the timeline.
The new Insert feature is useful if there is a media item or social post that the user would like to insert at a specific point in in an event stream. Inserted content appears in real-time and the Insert feature is available to all Writers and Producers.