Tag Archives: CoveritLive

Learn more about the newest CoveritLive release

The latest edition of CoveritLive rolled out today, delivering an outstanding, well-rounded set of new features for users to utilize in their upcoming live chats, live blogs, social streams and LiveContentWalls. The 3.25 release features EventStudio Prep Mode that allows users to access the backend Producer console prior to launching a CiL experience, as well as several social source enhancements and an option for a “Transparent” background when designing LiveContentWalls.

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One embed code to rule them all

CoveritLive recently made a major change to our embed code architecture. Utilizing the latest HTML5 techniques we've created an exciting new foundation upon which we've built, and will be building, some compelling new features and experiences for your CoveritLive content.  If you're still using the legacy embed code there's no need to worry, we have no plans to discontinue it. Hopefully this post inspires you to experiment with the new version – we think you'll like what we've built and are even more excited about what's in store for the future.

 

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CoveritLive supports audience in excess of 1.7 million for Apple announcement

The Apple media event to announce its new iPhone 5s & 5c on Tuesday, Sept. 10 was widely anticipated and more than 1.7 million technophiles all around the world followed CoveritLive live blogs during the announcement in San Francisco, Calif.

More than 70 publishers and blogs, including Yahoo, MacWorld, Bild, iLG Media, Aftonbladet, and MacWorld Sweden, used CoveritLive to live blog the Apple Announcement with photos and commentary from the invitation-only event.

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CoveritLive supports 200-plus events, audience of more than 750K for E3 & Apple’s WWDC

Monday, June 10 marked a bit of a tech Super Bowl in California as tech giant Apple held its keynote at the World Wide Developers Conference and companies including Microsoft, Electronic Arts and Sony made major announcements at the Electronic Entertainment Expo (E3). More than 750,000 technophiles trained their eyes on their computers, tablets and mobile devices as they followed CoveritLive live blogs for all of the day’s biggest announcements at WWDC and E3.

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CoveritLive: February in Review

The second month of 2013 proved to be yet another strong month for CoveritLive and the fourth edition of our month-in-review takes a look at the key statistics and events from the month of January. This installment’s infographics presentation takes a look at a month that was anchored by the 2013 Academy Awards, Grammy Awards, NBA All-Star Weekend and the United States State of the Union address. Here is a peek at key data and highlights from the top events of the month.

 

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CoveritLive Guide to Twitter

By Spencer Kitley

The growing popularity of Twitter is undeniable and drawing fresh, live Twitter content into an event is an outstanding way to enliven live blogs, chat and Social TV events. Using Twitter with CiL allows reporters, journalists, bloggers or topical experts to inject live commentary from the field during breaking news or to add relevant third party analysis and opinion.

CoveritLive uses real-time Streaming API to provide faster, more reliable Twitter integration and ultimately create unparalleled experiences within CiL events.  There is no doubt that Twitter is a key platform for live coverage and CiL has harnessed this valuable source of insight for seamless event integration.  In fact, over 20 million tweets are pushed through CoveritLive each month and that number continues to grow.

If you are using a popular search term, CoveritLive’s unique “Top Tweets” filter keeps readers engaged by filtering through the Twitter noise. The Top Tweets filter makes it easy to include tweets in your live event since it automatically provides only the most relevant and interesting content. Additionally, users can pre-load multiple Twitter usernames, lists, hashtags and search terms for ease of use during the live event. CiL also allows users to exclude content, including ‘@’ replies and ‘dirty words.

When conducting an event be sure to keep the following Best Practices in mind:

Set your Tweet filters to include the desired amount of information. For example if you are using the search term “Oprah” and you set the Top Tweet slider to the right-most position, only the most popular “Oprah” related tweets will show up in your event — e.g. Tweets from @Oprah or from the most popular news sources, plus ‘smart’ or ‘viral’ tweets that have been re-tweeted and are popular in the “Twitterverse”.

Live blogging an event with no television or internet video feed? Incorporate photos from your mobile device or photographer colleague into your event. Native Twitter photos appear as images in the viewer window and give further insight into the live event.

Be careful not to inundate readers with too many Tweets as events which are populated with a tweet every few seconds offer little value to the reader. Too large of a list of Twitter handles or hashtags can overwhelm readers, so management of your Twitter filters will ensure that the volume and quality of tweets fits the event.

Are you are using your CoveritLive event primarily as a ‘Tweet catcher’? If so, it is highly recommended that the event is set up as a CoveritLive Ticker. CiL Tickers are designed to host permanent or long-term events. Standard events that run for several days at a time with a high volume of only tweets may be auto-converted into a Ticker.

Pre-load the Twitter usernames, lists and hashtags that you are interested in prior to the event beginning, so you can focus on moderation once the event begins.  If a Tweeter gives cause to be removed or added during the event, settings can be adjusted on the fly in the console while the event is in progress.

Twitter should be a primary tool in your live coverage but not your complete strategy. The combination of Twitter and CoveritLive creates far more compelling real-time experiences and will build strong connections with your audience. To learn more about how you can use Twitter within your CoveritLive events, check out our support center and follow us at @CoveritLive.

CiL Feature Implementation: University of Minnesota Athletics

By Spencer Kitley

Many sports organizations and athletics teams use CoveritLive for live game coverage as part of an all-encompassing viewer experience, but the dashboard the University of Minnesota Athletics Department has created is second to none. Minnesota’s Game Day Live pages on GopherSports.com incorporate multiple elements, including social media, live statistics, key links and a prominent display of CoveritLive for its live game chats.

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CoveritLive supports record audience of 2.5 million for Apple announcement

By Spencer Kitley

The Apple press event on Wednesday, Sept. 12 set a new Apple event record for CoveritLive as 2.5 million technophiles used CiL live blogs to follow every detail of the iPhone5 announcement in San Francisco, Calif.

Almost 100 publishers and broadcasters, including Yahoo/ABC, MacWorld, Bild, Aftonbladet, The Street, Applesfera, Motley Fool and the San Francisco Chronicle, used CoveritLive to live blog the Apple Announcement with photos and commentary from the invitation-only event.

Keynote Notables:

• CoveritLive supported an audience of 2.5 million readers during Apple’s announcement of its newest iPhone, iOS and iPod releases.

• German publisher, Bild’s live blog of the announcement drew the largest audience of any event, attracting more than 656,000 readers.

• Yahoo teamed with ABC to run a live blog of the Apple release and captured the attention of more than 600,000 CoveritLive readers.

• The top 10 live blog events attracted an average of 251,000 readers per-event.

• Readers that engaged in the top three Apple events stayed in the event for an average duration of 36 minutes.

• MacWorld and Aftonbladet drew the third and fourth-highest reader totals respectively, combining to interact with more than 555,000 readers.

In a reflection of the international interest in Apple’s newest product updates, publications from countries around the world attended Apple’s event and offered live coverage of the news to their audiences back home. Spanish technology web site, Applesfera attracted the fifth-largest audience and the third-biggest international viewer total, drawing more than 175,000 readers to its live blog. Belgian, Brazilian, German, Danish, Swedish, French and Italian publishers claimed places among the top 15. 

CoveritLive proved to be the preferred social solution for live blogs of all scopes and sizes during Apple’s landmark iPhone event. The next time you need a real time live blogging, Social TV or chat event solution, take CoveritLive for a spin and see why it is the answer for so many others.

CoveritLive supports record audience of 2.5 million for Apple announcement

By Spencer Kitley

The Apple press event on Wednesday, Sept. 12 set a new Apple event record for CoveritLive as 2.5 million technophiles used CiL live blogs to follow every detail of the iPhone5 announcement in San Francisco, Calif.

Almost 100 publishers and broadcasters, including Yahoo/ABC, MacWorld, Bild, Aftonbladet, The Street, Applesfera, Motley Fool and the San Francisco Chronicle, used CoveritLive to live blog the Apple Announcement with photos and commentary from the invitation-only event.

Keynote Notables:

• CoveritLive supported an audience of 2.5 million readers during Apple’s announcement of its newest iPhone, iOS and iPod releases.

• German publisher, Bild’s live blog of the announcement drew the largest audience of any event, attracting more than 656,000 readers.

• Yahoo teamed with ABC to run a live blog of the Apple release and captured the attention of more than 600,000 CoveritLive readers.

• The top 10 live blog events attracted an average of 251,000 readers per-event.

• Readers that engaged in the top three Apple events stayed in the event for an average duration of 36 minutes.

• MacWorld and Aftonbladet drew the third and fourth-highest reader totals respectively, combining to interact with more than 555,000 readers.

In a reflection of the international interest in Apple’s newest product updates, publications from countries around the world attended Apple’s event and offered live coverage of the news to their audiences back home. Spanish technology web site, Applesfera attracted the fifth-largest audience and the third-biggest international viewer total, drawing more than 175,000 readers to its live blog. Belgian, Brazilian, German, Danish, Swedish, French and Italian publishers claimed places among the top 15. 

CoveritLive proved to be the preferred social solution for live blogs of all scopes and sizes during Apple’s landmark iPhone event. The next time you need a real time live blogging, Social TV or chat event solution, take CoveritLive for a spin and see why it is the answer for so many others.

New and Improved Monthly Subscription Plans

Before introducing our new self-serve subscription plans in late May, we took a long look at how customers used CoveritLive including the type of events, the click traffic and frequency, among other stats. Our goal was to balance plans that provided flexibility but were also simple to choose from for most of our customers. For many, these plans worked well but we also got feedback around other uses and the need for more flexibility.

Whether it is new features in CoveritLive or refinements to our pricing, we’re always listening and we welcome feedback from our customers. Based on the input we received on the new pricing plans, we made some changes that rolled out on August 1st. Among these changes was the addition of more clicks in several of our existing plans and the addition of two new plans.

What’s Changed

First, we expanded the Free Trial plan from 25 to 100 clicks per month, giving more room to try out CoveritLive. We know that then you’re first trying a new product, you need some time and depending on whether you’re using it for an organization or just yourself, you may need to get feedback or decisions from others. That’s why our Trial plan has no time limit and if you’re using it for only a few small events each month, you get the benefit of using it free indefinitely.

Second, we expanded our Starter plan ($9.99) from 250 to 500 clicks per month and expanded our Lite plan ($49) from 2,500 to 3,000 clicks per month. Additionally, we revised the price for extra-clicks across all of our plans, making it easier to buy just the additional clicks needed for our customers who may fall between plans.

Finally, we added two new plans to address different levels of usage. The Flex plan provides 1,500 clicks per month for $29 and should help those who had more traffic than the Starter level, but didn’t need the volume of our Lite plan. The Pro plan includes up to 25,000 clicks for $299 and helps those who have big events and are growing but want to manage their plan monthly.

Flexibility and Control

With all of our plans, you can upgrade at any time throughout the month so if you don’t know how large your events are going to be, you can start small and upgrade as needed. You can track your monthly usage through your Account Dashboard and we will also notify you through the dashboard, event console and email when you’re about to max out your plan. All plans are monthly and you can downgrade for the next month at any time. Check out our Pricing page for more information.

More to Come

Over the coming months, we will continue to enhance our pricing and are currently looking at introducing other options like annual and pay-as-you-go plans to address different needs for our customers. Of course, if your usage is beyond our self-serve offerings, you can always contact us about a Custom Plan. We always welcome feedback so if you have thoughts on our features, pricing plans, or just want to say hi, feel free to contact us!