CoveritLive Weekly: Top five Social TV events (Feb. 4-10)

By Spencer Kitley

Live event coverage of the 2013 Grammy Awards show in the United States and a controversial Australian boxing match dominated this week’s edition of the CoveritLive weekly Social TV rankings. Each event claimed two spots in the top five, while Turner Sports’ NBA Overtime live chat rounded out the ratings.

Topping the charts for the second consecutive week was FoxSports.com.au, which nabbed the No. 1 spot with its live Social TV coverage of the Sonny Bill Williams vs. Francois Both boxing match in Brisbane, Australia. The fight for the vacant WBA International heavyweight belt attracted almost 81,000 viewers to the live chat that followed all of the action of the widely disputed 10th-round decision. New Zealand publisher, NZHerald.co landed in the third position for its live coverage of the title bout, entertaining almost 60,000 viewers.

Turner Sports’ NBA on TNT Overtime dashboard claimed the No. 2 spot in the weekly ratings with the rivalry matchup between the Los Angeles Lakers and the Boston Celtics.  The Social TV experience drew an audience of almost 75,000 viewers as the Celtics cruised to a 116-95 victory over the Lakers.

The 2013 Grammy Awards claimed the final two remaining spots in the weekly rankings as viewers tuned into live coverage of the pre-show red carpet festivities and the live awards show. People.com notched the No. 4 spot with its live feed that provided up-to-date information to almost 53,000 Grammys viewers, while Yahoo Music earned the fifth and final spot with its coverage that entertained almost 28,000 viewers.

*The CoveritLive blog releases its weekly social TV rankings every Monday. The data for the ranking system is exclusive to events that are tied to a television broadcast and the viewer metric is defined as a reader that actively clicks into a CiL event.

#

Event

CoveritLive User

Viewers

1

Sonny Bill Williams vs. Francois Botha Boxing match

FoxSports.com.au

80,893

2

TNT NBA Overtime: Los Angeles Lakers vs. Boston Celtics

NBA (Turner Sports)

74,760

3

Sonny Bill Williams vs. Francois Both Boxing match

NZHerald.co

59,328

4

Grammy Awards 2013

People.com

52,830

5

Grammys Red Carpet & Awards 2013

Yahoo

27,701

 

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About Spencer Kitley

Spencer Kitley has been with CoveritLive since Feb. 2012 and currently serves as the product's Customer Success Manager. He works with all of CoveritLive's customers to share best practices and help users utilize CiL's newest features. In addition to his work with customers, he heads CiL's social media, manages the platform's blog, develops external communication media and supports the CiL sales team with a number of marketing and communications efforts. Twitter: https://twitter.com/CoveritLive Google+ (CoveritLive): https://plus.google.com/117923377117847438665/ Google+ (Spencer.Kitley): https://profiles.google.com/103775815387373422461/