CoveritLive Weekly: Top five Social TV events (Aug. 5-11, 2013)

By Spencer Kitley

A variety of sporting events, including the start of the Bundesliga football season and the PGA Championship, filled out the weekly CoveritLive Social TV rankings. Bild.de’s immersive football experience, the Australian Football League’s live game coverage, NFL preseason action and Sports Illustrated Golf’s PGA Championship blog comprised the top five this week.

Bild.de’s new interactive Bundesliga dashboard experience provided the perfect second screen compliment to the opening weekend action of the Bundesliga schedule. An audience in excess of 2.5 million viewers got social during Saturday’s slate of matches.

The Australian Football League’s AFL.com landed in the top five for the 10th time in the last 11 weeks with its Live Saturday and Sunday football coverage that captured the second and third spots in the ratings, respectively. The league’s Saturday coverage last week attracted almost 103,000 viewers, while its Sunday coverage hosted an audience of more than 61,000 viewers.

Sports Illustrated’s Golf.com claimed the No. 4 position in the weekly rankings with its first round coverage of the 2013 PGA Championship. The live blog of the tourney’s first day attracted an audience of almost 40,000 viewers.

The Chicago Bears nabbed the fifth and final spot for its live event during its NFL preseason game against the Carolina Panthers. More than 33,000 viewers joined the discussion as the Panthers topped the Bears, 24-17 in the preseason opener.

*The CoveritLive blog releases its weekly social TV rankings every Monday. The data for the ranking system is exclusive to events that are tied to a television broadcast and the viewer metric is defined as a reader that actively clicks into a CiL event.

Rk.

Event

CoveritLive User

Viewers

1

Bundesliga Fan Block

Bild.de

2,577,871

2

Live Saturday Football

AFL.com

102,970

3

Live Sunday Football

AFL.com

61,304

4

PGA Championship First Round

SI.com

39,699

5

Chicago Bears vs. Carolina Panthers

NFL (Chicago Bears)

33,840

 

 

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About Spencer Kitley

Spencer Kitley has been with CoveritLive since Feb. 2012 and currently serves as the product's Customer Success Manager. He works with all of CoveritLive's customers to share best practices and help users utilize CiL's newest features. In addition to his work with customers, he heads CiL's social media, manages the platform's blog, develops external communication media and supports the CiL sales team with a number of marketing and communications efforts. Twitter: https://twitter.com/CoveritLive Google+ (CoveritLive): https://plus.google.com/117923377117847438665/ Google+ (Spencer.Kitley): https://profiles.google.com/103775815387373422461/